62 lines
2.3 KiB
Markdown
62 lines
2.3 KiB
Markdown
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---
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title: Blog
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sidebar: Handbook
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showTitle: true
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---
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The [blog](/blog) is for telling PostHog stories and updates around our product positioning.
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Accessible content with jokes, memes and gifs have done well.
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## Successful Hacker News topics
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A successful post on Hacker News can currently increase traffic by 5-10%.
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Stories about PostHog's early hustling days have done well.
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- Feb 20, 2020 [Launch HN: PostHog (YC W20) – open-source product analytics](https://news.ycombinator.com/item?id=22376732)
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- Feb 28, 2020 [Our experience moving to SF to do YC](https://posthog.com/blog/moving-to-sf/)
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- Jun 2020 [How we raised $3M for an open source project](https://posthog.com/blog/raising-3m-for-os)
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- Jan 2020 [A story about pivots](https://posthog.com/blog/story-about-pivots)
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## Future topic areas
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We want to start writing stories about our team, customers and community.
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To view and contribute blog post ideas join our #ideas-for-blog-post Slack channel.
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Todo: organize the blog post ideas into topic categories and priority list.
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## Publishing
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Submit a PR to [posthog/posthog.com](https://github.com/posthog/posthog.com) with the following content:
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- with a new Markdown file (md, mdx) in `/contents/blog/`
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- any assets [optimized]((/docs/updating-documentation)) and added to a new folder under `contents/images/blog/`
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- the post added to relevant sidebar in `src/sidebars/sidebars.json`
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Create an annotation on [app.posthog.com](https://app.posthog.com) for the content to track the effect.
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Share the live content with out PostHog Users Slack group first, in the `#editorial` channel.
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Arrange further promotion via the newsletter, social channels and 3rd party communities.
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## PostHog Array
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The PostHog Array is our product release series.
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It's named the PostHog Array, because hedgehogs are collectively known as an *array* of hedgehogs.
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Yakko adds new items to the Array ;) by gathering changes and highlights from PRs and the engineering team.
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Each array includes:
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- a community MVP
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- a summary of new features, improvements and fixes
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- important announcements e.g. deprecations
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- detailed overview of each change with an image/video
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- community shoutout for other contributors
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- open roles
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- complete list of PRs included
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Before merging and distributing the release post, check with Tim that the new version has been released.
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