073581f835
- Rename src/ to pages/ - Add Grav frontmatter to markdown files - Create numbered folder structure - Remove mdbook-specific files Migration from mdbook to Grav CMS.
29 lines
1.0 KiB
Markdown
29 lines
1.0 KiB
Markdown
---
|
||
title: 'STLP — 90‑Day Plan (Draft)'
|
||
menu: 'STLP — 90‑Day Plan (Draft)'
|
||
---
|
||
|
||
# STLP — 90‑Day Plan (Draft)
|
||
|
||
Phase 1: Weeks 1–2 (Cash-in)
|
||
- Offers: launch 3 entry SKUs + 2 core offers.
|
||
- Site: single-page with order/quote form + Stripe links.
|
||
- Channels: Google Business Profile, IG/TikTok reels, Nextdoor/FB intro.
|
||
- Goal: first 3–10 paid orders; $500–$1,500 revenue.
|
||
|
||
Phase 2: Weeks 3–6 (Repeatability)
|
||
- Expand SKUs based on demand; add FAQs and gallery.
|
||
- Tighten pricing/minimums; add rush fee policy.
|
||
- Begin B2B outreach for signage/embroidery in local niches.
|
||
- Goal: weekly revenue consistency; 5+ orders/week.
|
||
|
||
Phase 3: Weeks 7–12 (Scale foundation)
|
||
- Add storefront if necessary; formalize intake and file handling.
|
||
- Light CRM capture; basic email list for repeat buyers.
|
||
- Partnership pilots (schools/PTAs, local businesses).
|
||
- Goal: $3k–$5k/month run rate by week 12.
|
||
|
||
Weekly rhythm
|
||
- Mon admin; Tue offer/pipeline; Wed MVP; Thu publish/promote; Fri close/validate.
|
||
- Persist/pivot/switch rules apply every Friday.
|