diff --git a/package/boot/uboot-envtools/files/ramips b/package/boot/uboot-envtools/files/ramips
index 0b17a0c47e2..d6124745da9 100644
--- a/package/boot/uboot-envtools/files/ramips
+++ b/package/boot/uboot-envtools/files/ramips
@@ -148,7 +148,8 @@ xiaomi,mi-router-cr6608|\
 xiaomi,mi-router-cr6609)
 	ubootenv_add_uci_config "/dev/mtd1" "0x0" "0x10000" "0x20000"
 	;;
-dna,valokuitu-plus-ex400)
+dna,valokuitu-plus-ex400|\
+genexis,pulse-ex400)
 	ubootenv_add_uci_config "/dev/ubi0_0" "0x0" "0x1f000" "0x1f000" "1"
 	ubootenv_add_uci_config "/dev/ubi0_1" "0x0" "0x1f000" "0x1f000" "1"
 	;;
diff --git a/target/linux/ramips/dts/mt7621_dna_valokuitu-plus-ex400.dts b/target/linux/ramips/dts/mt7621_dna_valokuitu-plus-ex400.dts
index 9bbe91beef0..e06da71d76f 100644
--- a/target/linux/ramips/dts/mt7621_dna_valokuitu-plus-ex400.dts
+++ b/target/linux/ramips/dts/mt7621_dna_valokuitu-plus-ex400.dts
@@ -5,4 +5,19 @@
 / {
 	compatible = "dna,valokuitu-plus-ex400", "mediatek,mt7621-soc";
 	model = "DNA Valokuitu Plus EX400";
+
+	aliases {
+		led-boot = &led_status_red;
+		led-failsafe = &led_status_red;
+		led-running = &led_status_green;
+		led-upgrade = &led_update_green;
+	};
+};
+
+&leds {
+		led_update_green: led-2 {
+			color = <LED_COLOR_ID_GREEN>;
+			function = LED_FUNCTION_PROGRAMMING;
+			gpios = <&gpio 12 GPIO_ACTIVE_LOW>;
+		};
 };
diff --git a/target/linux/ramips/dts/mt7621_genexis_pulse-ex400-common.dtsi b/target/linux/ramips/dts/mt7621_genexis_pulse-ex400-common.dtsi
index dddc381fe8b..a3bc70e8cef 100644
--- a/target/linux/ramips/dts/mt7621_genexis_pulse-ex400-common.dtsi
+++ b/target/linux/ramips/dts/mt7621_genexis_pulse-ex400-common.dtsi
@@ -10,10 +10,6 @@
 	aliases {
 		ethernet0 = &gmac0;
 		label-mac-device = &gmac0;
-		led-boot = &led_status_red;
-		led-failsafe = &led_status_red;
-		led-running = &led_status_green;
-		led-upgrade = &led_update_green;
 	};
 
 	chosen {
@@ -30,7 +26,7 @@
 		};
 	};
 
-	leds {
+	leds: leds {
 		compatible = "gpio-leds";
 
 		led_status_green: led-0 {
@@ -44,12 +40,6 @@
 			function = LED_FUNCTION_STATUS;
 			gpios = <&gpio 11 GPIO_ACTIVE_HIGH>;
 		};
-
-		led_update_green: led-2 {
-			color = <LED_COLOR_ID_GREEN>;
-			function = LED_FUNCTION_PROGRAMMING;
-			gpios = <&gpio 12 GPIO_ACTIVE_LOW>;
-		};
 	};
 };
 
diff --git a/target/linux/ramips/dts/mt7621_genexis_pulse-ex400.dts b/target/linux/ramips/dts/mt7621_genexis_pulse-ex400.dts
new file mode 100644
index 00000000000..2ec64983227
--- /dev/null
+++ b/target/linux/ramips/dts/mt7621_genexis_pulse-ex400.dts
@@ -0,0 +1,23 @@
+// SPDX-License-Identifier: GPL-2.0-or-later OR MIT
+
+#include "mt7621_genexis_pulse-ex400-common.dtsi"
+
+/ {
+	compatible = "genexis,pulse-ex400", "mediatek,mt7621-soc";
+	model = "Genexis/Inteno Pulse EX400";
+
+	aliases {
+		led-boot = &led_status_red;
+		led-failsafe = &led_status_red;
+		led-running = &led_status_green;
+		led-upgrade = &led_status_red;
+	};
+};
+
+&leds {
+	led_wps_green: led-2 {
+		color = <LED_COLOR_ID_GREEN>;
+		function = LED_FUNCTION_WPS;
+		gpios = <&gpio 12 GPIO_ACTIVE_LOW>;
+	};
+};
diff --git a/target/linux/ramips/image/mt7621.mk b/target/linux/ramips/image/mt7621.mk
index 02b09b3fe15..c1acada2fad 100644
--- a/target/linux/ramips/image/mt7621.mk
+++ b/target/linux/ramips/image/mt7621.mk
@@ -51,7 +51,7 @@ define Build/arcadyan-trx
 	rm $@.hsqs $@.tail
 endef
 
-define Build/dna-header
+define Build/inteno-y3-header
 	BC='$(STAGING_DIR_HOST)/bin/bc' ;\
 	ubifsofs="1024" ;\
 	ubifs="$$(stat -c%s $@)" ;\
@@ -91,7 +91,7 @@ define Build/dna-header
 	mv $@.tmp $@
 endef
 
-define Build/dna-bootfs
+define Build/inteno-bootfs
 	mkdir -p $@.ubifs-dir/boot
 
 	# populate the boot fs with the dtb and the kernel image
@@ -1058,23 +1058,11 @@ define Device/d-team_pbr-m1
 endef
 TARGET_DEVICES += d-team_pbr-m1
 
+# Branded version of Genexis / Inteno EX400 (difference is one LED)
 define Device/dna_valokuitu-plus-ex400
-  $(Device/dsa-migration)
-  IMAGE_SIZE := 117m
-  PAGESIZE := 2048
-  MKUBIFS_OPTS := --min-io-size=$$(PAGESIZE) --leb-size=124KiB --max-leb-cnt=96 \
-	--log-lebs=2 --space-fixup --squash-uids
+  $(Device/genexis_pulse-ex400/common)
   DEVICE_VENDOR := DNA
   DEVICE_MODEL := Valokuitu Plus EX400
-  KERNEL := kernel-bin | lzma | uImage lzma
-  KERNEL_INITRAMFS := kernel-bin | append-dtb | lzma | uImage lzma
-  IMAGES += factory.bin
-  IMAGE/factory.bin := append-image-stage initramfs-kernel.bin | \
-	dna-bootfs | dna-header | append-md5sum-ascii-salted
-  IMAGE/sysupgrade.bin := append-kernel | dna-bootfs | \
-  	sysupgrade-tar kernel=$$$$@ | check-size | append-metadata
-  DEVICE_IMG_NAME = $$(DEVICE_IMG_PREFIX)-$$(2)
-  DEVICE_PACKAGES := kmod-mt7603 kmod-mt7615-firmware kmod-usb3
 endef
 TARGET_DEVICES += dna_valokuitu-plus-ex400
 
@@ -1379,6 +1367,33 @@ define Device/gemtek_wvrtm-130acn
 endef
 TARGET_DEVICES += gemtek_wvrtm-130acn
 
+# Common definitions shared between genexis_pulse-ex400 and dna_valokuitu-plus-ex400
+define Device/genexis_pulse-ex400/common
+  $(Device/dsa-migration)
+  IMAGE_SIZE := 117m
+  PAGESIZE := 2048
+  MKUBIFS_OPTS := --min-io-size=$$(PAGESIZE) --leb-size=124KiB --max-leb-cnt=96 \
+    --log-lebs=2 --space-fixup --squash-uids
+  KERNEL := kernel-bin | lzma | uImage lzma
+  KERNEL_INITRAMFS := kernel-bin | append-dtb | lzma | uImage lzma
+  IMAGES += factory.bin
+  IMAGE/factory.bin := append-image-stage initramfs-kernel.bin | \
+	inteno-bootfs | inteno-y3-header | append-md5sum-ascii-salted
+  IMAGE/sysupgrade.bin := append-kernel | inteno-bootfs | \
+    sysupgrade-tar kernel=$$$$@ | check-size | append-metadata
+  DEVICE_IMG_NAME = $$(DEVICE_IMG_PREFIX)-$$(2)
+  DEVICE_PACKAGES := kmod-mt7603 kmod-mt7615-firmware kmod-usb3
+endef
+
+define Device/genexis_pulse-ex400
+  $(Device/genexis_pulse-ex400/common)
+  DEVICE_VENDOR := Genexis
+  DEVICE_MODEL := Pulse EX400
+  DEVICE_ALT0_VENDOR := Inteno
+  DEVICE_ALT0_MODEL := Pulse EX400
+endef
+TARGET_DEVICES += genexis_pulse-ex400
+
 define Device/glinet_gl-mt1300
   $(Device/dsa-migration)
   IMAGE_SIZE := 32448k
diff --git a/target/linux/ramips/mt7621/base-files/etc/board.d/02_network b/target/linux/ramips/mt7621/base-files/etc/board.d/02_network
index 650fef62a84..af5e4a8403d 100644
--- a/target/linux/ramips/mt7621/base-files/etc/board.d/02_network
+++ b/target/linux/ramips/mt7621/base-files/etc/board.d/02_network
@@ -72,6 +72,7 @@ ramips_setup_interfaces()
 	comfast,cf-ew72-v2|\
 	cudy,m1800|\
 	dna,valokuitu-plus-ex400|\
+	genexis,pulse-ex400|\
 	humax,e10|\
 	keenetic,kn-3510|\
 	meig,slt866|\
diff --git a/target/linux/ramips/mt7621/base-files/etc/init.d/bootcount b/target/linux/ramips/mt7621/base-files/etc/init.d/bootcount
index b83223e7ddd..2c88d680518 100755
--- a/target/linux/ramips/mt7621/base-files/etc/init.d/bootcount
+++ b/target/linux/ramips/mt7621/base-files/etc/init.d/bootcount
@@ -32,7 +32,8 @@ boot() {
 	samknows,whitebox-v8)
 		fw_setenv bootcount 0
 		;;
-	dna,valokuitu-plus-ex400)
+	dna,valokuitu-plus-ex400|\
+	genexis,pulse-ex400)
 		fw_setenv boot_cnt_primary 0
 		fw_setenv boot_cnt_alt 0
 		;;
diff --git a/target/linux/ramips/mt7621/base-files/lib/upgrade/dna.sh b/target/linux/ramips/mt7621/base-files/lib/upgrade/inteno.sh
similarity index 79%
rename from target/linux/ramips/mt7621/base-files/lib/upgrade/dna.sh
rename to target/linux/ramips/mt7621/base-files/lib/upgrade/inteno.sh
index d699516ff6f..677000f6b1a 100644
--- a/target/linux/ramips/mt7621/base-files/lib/upgrade/dna.sh
+++ b/target/linux/ramips/mt7621/base-files/lib/upgrade/inteno.sh
@@ -16,11 +16,16 @@
 . /lib/functions.sh
 . /lib/upgrade/nand.sh
 
-dna_do_upgrade () {
-	tar -xaf $1
+inteno_do_upgrade () {
+	local tar_file=$1
+	local cmd=cat
+	# WARNING: This fails if tar contains more than one 'sysupgrade-*' directory.
+	local board_dir="$(tar tf "$tar_file" | grep -m 1 '^sysupgrade-.*/$')"
+	board_dir="${board_dir%/}"
+	tar -xaf "$tar_file"
 
 	# get the size of the new bootfs
-	local _bootfs_size=$(wc -c < ./sysupgrade-dna_valokuitu-plus-ex400/kernel)
+	local _bootfs_size=$(wc -c < "$board_dir/kernel")
 	[ -n "$_bootfs_size" -a "$_bootfs_size" -gt "0" ] || nand_do_upgrade_failed
 
 	# remove existing rootfses and recreate rootfs_0
@@ -32,7 +37,7 @@ dna_do_upgrade () {
 
 	# update the rootfs_0 contents
 	local _kern_ubivol=$( nand_find_volume "ubi0" "rootfs_0" )
-	ubiupdatevol /dev/${_kern_ubivol} sysupgrade-dna_valokuitu-plus-ex400/kernel
+	ubiupdatevol "/dev/$_kern_ubivol" "$board_dir/kernel"
 
 	fw_setenv root_vol rootfs_0
 	fw_setenv boot_cnt_primary 0
diff --git a/target/linux/ramips/mt7621/base-files/lib/upgrade/platform.sh b/target/linux/ramips/mt7621/base-files/lib/upgrade/platform.sh
index 17532f795b2..33f8ccd4ce7 100755
--- a/target/linux/ramips/mt7621/base-files/lib/upgrade/platform.sh
+++ b/target/linux/ramips/mt7621/base-files/lib/upgrade/platform.sh
@@ -156,8 +156,9 @@ platform_do_upgrade() {
 	buffalo,wsr-2533dhpls)
 		buffalo_do_upgrade "$1"
 		;;
-	dna,valokuitu-plus-ex400)
-		dna_do_upgrade "$1"
+	dna,valokuitu-plus-ex400|\
+	genexis,pulse-ex400)
+		inteno_do_upgrade "$1"
 		;;
 	elecom,wrc-x1800gs)
 		[ "$(fw_printenv -n bootmenu_delay)" != "0" ] || \